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Key takeaways

The European facility (management) services market comprises companies that provide single or multiple (integrated) support services to businesses and institutions. Overall, the market can be split into hard (e.g. technical installation, building maintenance) and soft services (e.g. cleaning, landscaping, security). Herein, hard services relate to the fabric (i.e. exterior) of the building, while soft services relate to services performed in or around the building. This research excludes pure-play hard services providers and thus focuses on soft services only. As such, we segmented the market into: (i) generalist, (ii) cleaning, (iii) catering, (iv) security and (v) landscaping.


The European market has a fragmented but top-heavy nature, comprising a handful of industry giants (e.g. Compass Group, Sodexo, ISS) acting globally, single-country champions (e.g. CSU Holding, Westbury Street Holdings) and a long tail of small, local players. Industry experts (interviews by Gain.pro) indicate that although the market is poised for consolidation, this will remain limited due to the low barriers to entry. The increasing complexity of client requests, technological advancements and tight local labour markets primarily drive this need for consolidation. Simultaneously, the less complex lower-end of the market offers sufficient room for small actors to serve local SMEs into the foreseeable future.


Sponsor-led interest has been limited, with <30% of identified assets being backed by financial sponsors (January 2023). We see the market's cyclical nature, limited profitability and difficulty in expanding organically across borders as the largest detractors for investors. On the other hand, incumbents that can leverage long-term contracts might attract interest from financial sponsors. The landscaping segment sees the most sponsor activity, with >60% of identified assets receiving financial backing. We expect the segment's higher-than-average profitability to be the primary reason for this.


ESG topics primarily relate to potential environmental and social issues. Herein, environmental matters mainly constitute the use of biodegradable and non-damaging products (e.g. cleaning agents, pesticides) for the cleaning and landscaping segments, while food waste is top of mind for caterers. At the same time, incumbents try to minimise their CO2 emissions of i.a. their corporate fleet through the selection of vehicles with limited pollution and through the use of routing software for optimised movement between locations. In terms of social responsibility, players must ensure adequate working conditions and fair wages as they primarily work with less-educated employees. Additionally, facility (management) services can positively impact the well-being of clients' employees through clean working spaces and gentle nudging (e.g. taking the stairs instead of the elevator; interviews by Gain.pro).

Company benchmarking

Market growth

Statista (May 2022) estimates that the global facility (management) services market generated ~$1.2tn in sales in 2021 and expects the market to reach ~$1.9tn by 2029 (+5.2% CAGR)

Based on ISS' self-estimated market share of ~2%, the global facility services market generated ~€477bn revenue in 2021 (ISS, February 2022)

Industry executives (interviews by Gain.pro) expect the European soft service facility management market to grow between ~0-5% YoY in the medium term

Positive drivers

Increasing customer demand for flexibility translates into additional pricing power for incumbents as clients' needs become more variable (interviews by Gain.pro; Colliers International, March 2021)

The widespread lack of available workers across end-markets leads to increased facility management outsourcing, with longer-term contracts becoming more prevalent to lock in crucial soft facility services (e.g. hospitals; interview by Gain.pro)

Continuous digitalisation and technology advancements through the use of sensors and data to optimise service levels and efficiency, subsequently leading to higher bottom-line performance (interviews by Gain.pro; Hubstar, December 2022)

Negative drivers

Spending on facility management services belongs to the first category of expenses to be decreased in an economic downturn, as for most clients these are not vital to their core operations (interviews by Gain.pro)

Increasing wages on the back of rising inflation rates across Europe (~8.3% YoY from January-November 2022; Eurostat, December 2022) combined with limited opportunities to pass on costs to clients due to long-term agreements thereby result in bottom-line pressure (interviews by Gain.pro; CBRE, June 2022)

The ongoing work-from-home trend results in decreased and more variable office occupancy rates and subsequently leads to a reduced need for facility (management) services (interviews by Gain.pro; Colliers International, September 2020)

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